Exploring John Storey’s 6 Definitions of Popular Culture: A Comprehensive Guide
Our world is surrounded by popular culture, and it is essential to understand its definitions and values. John Storey, a cultural studies expert, has defined six different approaches to popular culture, which will help us grasp its broader aspects. Let’s delve into each definition to get an in-depth understanding.
Definition 1: Folk Culture
Storey’s first approach to popular culture is folk culture. It is defined as the culture of the ‘common people’, who express their traditions in various forms, such as music, dance, and storytelling. Folk culture is often seen as a local tradition and is passed down through generations by word of mouth. Examples of folk culture include traditional folk songs, folk dances, and folktales.
Definition 2: Mass Culture
Mass culture refers to the cultural products that are produced for the masses. It is often created by the media and entertainment industries and marketed to a large audience. Mass culture is usually considered to be a commercialized and standardized form of culture. Examples of mass culture include popular movies, television shows, music, and advertising.
Definition 3: Popular Culture
Popular culture is defined as the culture that is produced and consumed by the masses and is a reflection of their tastes and preferences. It is often associated with commercialized and mass-produced cultural products. Popular culture is closely related to mass culture, but it is not always created by the mass media. Examples of popular culture include blockbuster films, celebrity gossip, and social media.
Definition 4: Subculture
Subculture refers to the culture of a group within a larger society that shares specific values, norms, and behaviors. It is often seen as a rebellion against mainstream culture and can be based on factors such as age, gender, ethnicity, or lifestyle choice. Examples of subcultures include punk rockers, goths, and hippies.
Definition 5: Counterculture
Counterculture is defined as a culture that goes against the norms and values of mainstream society and seeks to create an alternative way of life. It is often associated with political and social movements and has roots in the countercultural movements of the 1960s. Examples of counterculture include the hippie movement, the anarchist movement, and the punk movement.
Definition 6: Global Culture
Global culture refers to the shared values, beliefs, and practices that have emerged as a result of globalization. It is characterized by the spread of cultural products and practices across national boundaries. Global culture is often seen as a homogenizing force that erodes local traditions and values. Examples of global culture include McDonald’s, Coca-Cola, and Hollywood movies.
In conclusion, John Storey’s six definitions of popular culture provide a comprehensive guide to understanding the various aspects of popular culture. Folk culture, mass culture, popular culture, subculture, counterculture, and global culture all play crucial roles in shaping our modern world. Each definition allows us to view popular culture in different ways and helps us understand its importance in shaping our society and identity.
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