The Story Behind IU Health Logo: Its Design and Evolution
Have you ever wondered about the story behind IU Health Logo? Have you ever wondered why the logo looks the way it does? The logo of Indiana University Health, known as IU Health, has an interesting history that dates back to its founding in 1997. In this article, we will explore the story behind IU Health Logo and its design and evolution.
The Beginning: IU Health’s First Logo
When IU Health was founded in 1997, it was known as Clarian Health West. The first logo of Clarian Health West was a blue and green rectangular shape with the name “Clarian” written in simple black text. In 2006, Clarian Health Partners was formed by combining Clarian Health West, Clarian Health North, and Methodist Hospital. The logo of Clarian Health Partners was a blue and green semicircle with the name “Clarian” written in bold blue text.
The Evolution of the IU Health Logo
In 2011, Clarian Health Partners changed its name to Indiana University Health and with this change, the IU Health Logo was born. The first IU Health Logo was a blue and green abstract design with the name “IU Health” written in bold blue text. However, the logo did not resonate well with the public. IU Health was known for being a leading healthcare provider in Indiana, but the logo did not convey this message.
In 2013, the IU Health Logo was revamped with a more modern look. The new logo featured a stylized, red heart symbol with the initials “IU” written in bold blue text. The red color of the heart symbol represented care and compassion, while the blue color of the initials represented knowledge and trust. The new logo was a hit with the public and is still in use today.
The Symbolism Behind the IU Health Logo
The IU Health Logo has a lot of symbolism behind it. The heart symbol represents care and compassion, which is at the core of everything that IU Health does. The blue color of the initials represents knowledge and trust, which IU Health has earned over the years by providing quality healthcare to its patients. The initials “IU” represent Indiana University, which is a partner of IU Health and provides medical education and research.
Conclusion
In conclusion, the IU Health Logo has undergone many changes since its inception in 1997. Its evolution from Clarian Health West to Clarian Health Partners to Indiana University Health has been reflected in its logo designs throughout the years. The current IU Health Logo, with its stylized heart symbol and bold blue initials, represents the care, compassion, knowledge, and trust that IU Health is known for.
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